Restaurant loyalty programs ideas

You can offer them free dessert or a welcome drink while they wait for their table. You can also serve dessert after a meal. By doing this, you can treat loyal customers in a unique and special way, and that would help you earn customer trust and make a strong relationship with them.

It means this could be the best idea to attract eyeballs. You can send small gifts to your loyal customers; it will encourage them to visit your place again and again. For instance, on birthdays or anniversaries, you can send small gifts as it will not cost you more but encourage the frequency of visits.

If done well, this loyalty program can be a strong differentiator in building long-lasting customer loyalty. Personalization is a key when it comes to impressing customers. These days, marketers leverage personalized emails to increase sales. Same way, restaurants also can send personalized offers to their loyal customers. This loyalty program gets massive attention because it boosts word of mouth publicity. To make it, more special restaurants can even modify the regular menus, which will promote curiosity and make the loyalty program even more actionable.

Overall, a loyalty program is a great way to reward customers with attractive deals, perks, gifts, and many other special offers.

It is relatively a modern tool used by many restaurants for rewarding customers for their support and other activities. However, loyalty programs are just the starting point to foster customer loyalty. You can go even further by establishing a relationship with individuals in a personalized way.

Brijesh is the tech activist, blogger, and internet marketing officer of Elluminati Inc for more than three years. Reward networks handle the loyalty points in a network, whereby a network of restaurants controlled by restaurant directories eliminates the manual work of maintaining the reward points. The drawback in this type of program is the customers transform loyal to the network but not the restaurant, which fails to support the dine-in loyalty program. When you wish more customers to visit the restaurant and retain them as long-term customers, then tiered loyalty programs are the perfect choice for you.

Loyalty program ideas for restaurant design tier programs depend on the customer purchase pattern and rewards of extra points based on the repeated orders and order value. You can even offer a bronze card to create a membership which encourages the customers to spend more to get silver or gold rewards cards.

Customer loyalty program ideas for restaurants focus on bringing new customers to your restaurant and encouraging them with incentives enabling them to come back again and again.

When a customer visits your restaurant they will always love to share the good experiences to their friends and family through word-of-mouth. Offering a voucher code for referring friends ensures the customer gets the slashed prices of the food order. A tried-and-true discounting method provides various discount offers like. You can make your restaurant bulk selling effective, leading to increased profit tickets, then offering combo deals motivates the customer to place more food quantity orders at cheap rates.

If your restaurant is facing slow Tuesday or Wednesday sales, you can improve by providing a happy hour discount on the chicken dishes. When a customer places the order in your customized app instead of third-party app ordering, then offer the customer first-party discounts. Similarly you can also offer discounts on wedding anniversaries and birthday food orders based on the customer contact information available in the food ordering app. Dan eblagon. December 18, In this article, we have listed some of the best loyalty program ideas for restaurants 1.

Offer digital loyalty cards Make a list of customers who have already ordered food more than once from your restaurant. Offer digital coupons that can be redeemed for discounts Worried about competition eating into your profits during the pandemic? Offer subscriptions at a discount Getting customers to order regularly is a great way to build your revenue.

Offer real-time rewards Many diners refuse to be part of loyalty programs when they are requested to, due to a number of reasons. Loyalty programs are great for bringing diners back Although we are in the middle of a pandemic, creatively planned loyalty programs can bring reluctant customers back. Related articles. December 19, 3 min read. Strategy Strategy. November 15, 3 min read. See how much Glue can do for you. What's your business' industry? Glue turns more than All they require the customer to download an app, sign up with an account and start redeeming rewards through it each time they patron your restaurant.

Loyalty card apps have plenty of additional features that extend beyond the capabilities of traditional paper punch cards. You can read about the benefits of a digital loyalty app here. You can also find more information on how to make the switch to a loyalty app here. Points are accrued and rewards are redeemed directly through the POS system, and valuable customer data is captured with every transaction.

For example how much they spent, what they ordered, how often they eat here, and so on. However integrating a loyalty program into your POS can be complicated.

You have to decide whether you choose a software plugin, compatible POS system or a proprietary module that was purpose-built by the same company that made your POS system.

Paper punch cards are the original restaurant loyalty program. First-time customers receive a card with 10 squares on it , for example. Each time they buy something, they get a hole punched into one of the squares. Then they get a new card and the whole process starts again. While the remarkable simplicity of this system worked so well for restaurants in the past, it is quickly becoming defunct. Read more about the pros and cons of paper punch cards here. Do also keep in mind that this is not the most environmentally friendly option.

Many may prefer to give their business to a competitor who has has a more eco-friendly approach to their restaurant rewards program. Receipts are an excellent tool for marketing your restaurant loyalty program. You can mention on the receipt that loyalty members receive discounts, rewards and prizes. Better yet, some loyalty program apps, like ours, have a receipt scanning feature. Ask us how it works!

This means you could ultimately be losing more than half of your potential signups to a rival restaurant that has a simpler, more convenient loyalty program. Restaurant loyalty programs do more than just increase customer retention and boost sales.